Since hard as it may be, yet letting head out of your webpage designing concepts and listening to the customer may actually be of advantage in the long run.
I know everything you are saying, you have been in the web designing organization long enough to recognize what functions and wont doesn’t, what would my own customer understand? Well following approaching webdesign in the same manner, I have unfortunately possessed no different choice but for give in to my very best laid plans and conform to the wishes of my own customers.
Building of good websites usually means so it has to be appealing to the eye, and also being totally functioning for Search Engine benefits, but eventually it must display professionalism intended for the business displayed.
Making sure that you comply with W3C Standards (W3C Markup Acceptance Service) meant for both HTML and CSS validation is definitely paramount to good style and programming (but not essential for good Google PR, Let me discuss in later posts), so when making we decide to use platform HTML format and CSS text font like Tahoma 11pt, to create neat readable text and nice webpage image styles.
I will list some cases of exactly where letting move has benefits for both parties involved and just how in some situations actually lead to little or no web site traffic for the web site.
Case Study 1 . Architectural Firm flash and font things
Our buyer wanted the usage of Flash components to display a variety of architecture pictures with a pleasant fade among images and changes to main CSS Typeface used Tahoma 11pt font and replace by Century Gothic 11pt, which is often used in all their logos and architecture design work.
Since many would know embedding Flash documents into your internet site results in W3C Validation undefined source failure, thus copy the site Invalid Markup. Following explaining this, the customer was feeling the need to have a nice graphical adobe flash style photo far outweighed the importance of quality valid HTML Transitional Markup. To them the appearance and belief of their web page to their buyers was much more advantageous than complying when using the W3C.
In addition , they wanted the Century Medieval font instead of Tahoma. Simply by design 100 years Gothic provides a much larger font height than Tahoma so when used increased the page height larger than when using Tahoma thus causing the site showing with browse bars the moment view under 1024 x 768 quality, where recently it fitted in the whole page perfectly.
In conclusion the customer obtained the desired impacts they wished and eventually it is the customer who definitely knows greatest.
Case Study 2 . Package supplier becomes boxed in
Our client had began a new business supplying cardboard boxes to get moving and packing. That they wanted www.bansound.sk an easy site with heavy graphical image factors and minimum text to the home page.
Explaining to the customer the role of text based upon search engines benefits and that having no readable text at the home page may limit their visibility, they will choose design over benefits. Why you might ask would definitely a company limit their probability of being found on search engines? Very well the question even now burns with us too, but as mentioned previous the customer constantly knows best and the decision was solely theirs to make.
Their idea was basic, their website was purely to be employed as a benchmark guide but not the source of extra business, as their marketing strategies can be enough to garner continuous business.
To this day I still wonder how come they limited their marketability and in particular the website which is always online and could be searched all the time of the day.
Therefore in summary the best laid strategies of mice and males (well in cases like this web designers) can be a complete waste great management simply because what I have stated all of the along which the customer usually knows greatest and finally they are the kinds paying for the service hence sometimes it is best to lay down your guns and acknowledge defeat.